Loyalty is a rare value, today. Values in general are scarcer and scarcer in this age of vanity and digital complacency. What is loyalty? It’s both what you will and won’t do. It’s with whom you will and won’t share your time and energy. Loyalty is the foundation of trust. If you are loyal to me, then I can give you the best of me, because I know if I need it, then it’s coming right back. Loyalty is what makes families strong and the lack of it is what causes us to falter. Being loyal is vowing to never betray those who matter most to you.