One of the great potentials of social media is still painfully underrealized: greater cultural connection for the people of the world. The question is: what barriers are keeping us from getting to know our brothers and sisters in other parts of the world, in other cities in the country? Access to technology is the first part of the equation, and Apple has been smart about getting people familiar with their tech by donating computers and phones for entry level experiences. Back in the 90s, it was placing Apple computers in classrooms that helped to raise their profile.
The question is: is this more than great marketing?
It is only within the context of a business climate where the race for market share, the push for profits is out of balance that the best interest of the end consumer falls second to the interest of the brand. Brands are providers, not parasites. In order to serve a public, a brand needs a vital public in a position to use their service. This is why it is in the best interest of big tech companies to humanize their products. In the long run, a social media company that cares about not making addictive products will win. People crave candy but can’t survive on it. Tech companies that provide people with the tools to live fulfilling lives will survive the transition.
It has always been a dream of mine to have an artist for a partner. When I got together with Madison Marie Models I was excited to learn that one of her dreams is to be published in Sports Illustrated Swimsuit Issue.
So we began an epic odyssey of Bikini wearing photography.
We made a trip to an arboretum to get some golden hour shots. What is an arboretum? It’s a collection of exotic trees from around the world, the perfect setting for this world class beauty.
We’ve been studying poses from old books of photography and tried a variation of one we liked. For the photo above, Madison laughed and loosened up, infusing the pose with some authentic emotion, so that one became my favorite. What do you think? Below is a photo more closely matching the pose. Which one is your favorite?
These last two shots were also favorites. I love how the layers of foliage and shadow interact with the model. The colors have a nice contrast, especially the rosy tones of Madison’s skin.