Working with color and composition in food and product photography.
Do you need to photograph some food or products for your marketing purposes? There are some tried and true methods I use to get mouthwatering images easy on the eyes, but I also like to research methods and to keep learning new things, so I stay inspired and varied in my creative output.
One YouTuber who I really like for tips and tricks related to food photography is The Bite Shot. Joanie Simon approaches food photography as an artist and has wonderful ideas that produce great results. I watched her video “Using Color Theory in Food Photography.” In this video, she talks about Josef Albers, of the BAUHAUS movement, and refers so some ideas in his book “The Interaction of Color.”
I had some bags of Big Pete’s Treats Lemon Cookies to photograph with some cut up lemons, so I decided to do some shots using a purple paper to give the image some design elements. It’s a very basic idea that complementary colors are pleasing to the eye, but Albers via Simon helps us to understand why this technique works. When you overlay two colors the color of the ground is subtracted from the color on top, causing the color to move in that direction in the way it looks. If I had used a green paper or orange paper it would have affected the appearance of the yellow. Since there is no purple in yellow, the yellow retains its hue even on top of a colorful ground.
The thing about color is that it is an endless way to experiment with your photography. Being intentional with color helps to understand how it works.
Try to create a photograph with two colors only. How did you balance the colors? What was the mood you were going for? Try different color combinations and see how it changes the way we read color.
The Blues are back. Santa Cruz is one of its unlikely new homes. How do these things happen? How do cultural scenes coalesce? Bigger than the sum of its parts, a cultural movement is the product of people who will it into being. Big Jon Atkinson is a large part of the reason why the Blues is prominent in Santa Cruz, these days thanks to Larry Ingram, owner of Aptos St BBQ and Mission St BBQ. Larry is the huge force behind this development, bringing Christopher “Preacher Boy” Watkins, Big Jon Atkinson, and a deep pool of legendary Blues talent on board. Larry has live Blues music in both restaurants 7 nights a week from 6-8. Big Jon and Larry have been My last two art exhibitions have had the Blues as part of their theme, explicitly and implied through tone. The first was a series of experimental paintings with poems that was entitled “Pogonip Blues.” It was a series inspired by the idea of the Blues expressed visually and with words, in response to things that were happening around the world and here in Santa Cruz. The next extended series I worked on was entitled “Dark Fields, Bright Spots.” The Blues have historical roots in the US American South, but they speak to a universal spirit of resilience in the face of uneven odds and challenging times.
There’s a lot to think about, these days. Being thoughtful is usually considered a good thing and in an age of phone-scrolling zombies all too rare. Mindfulness, we mainly agree, is a technique that everyone could use a little more of. We can’t forget about the body, though. Sometimes, it’s ok to let go and let the body have its time at the wheel. That’s one of the goals of meditation and one of the effects of beer; freedom from mental slavery.Physical discipline is also a path to freedom. Every kinetic form has its own unique ways of getting the body to grow dominant during the time of practice. It’s not just about building the body in a pleasing form, but attuning the mind to the body and giving the body control in relation to the mind.Medical Cannabis is truly a panacea. It helps with so many things, including: building a strong appetite, creating restful sleep and providing pain relief. Training and living in the contemporary world can be enhanced by this medicinal herb.
You always heard older people talking about how fast time moves, but it wasn’t until you actually had experienced enough years to feel it for yourself that this mysterious element of time began to take shape: acceleration. My dad used to share an explanation for it. He thought that you always feel the same age internally and can remember what it was like to be younger, so the more time passes the faster it seems to go. It’s mostly an effect of the conflict between knowing that a lot of time has passed and feeling that it was just yesterday. He has a rare capacity for memory, though. He can remember slight plot details and character points from novels he read twenty years ago. When I stop to remember things that vividly stand out in my memory, like the earthquake of 1989, it doesn’t feel like yesterday, at all. For me, it feels like a different lifetime.
Living on a planet orbiting around a sun streaking through this part of the multiverse is a trip. Every month the full moon aligns with the setting and rising sun reminding us of our planetary status. The stars and the moon have been mysterious to humans for as long as we have existed. There’s more power in watching the stars and the moon than we could possibly know. Surf revolves around the tidal movements caused by the distance of the moon to the earth. As surfers and surf photographers, we have to attune ourselves to the patterns of the ocean, which means getting in synch with what is happening in the heavenly spheres.
Photographers are a curious group. So many different styles and approaches lead to amazingly different points of view. Photography is a dangerous art, but there’s no such thing as a safe art. Being drawn to the ocean in the pursuit of waves makes for a tricky set of balances.
The ocean contains the mystery of our biosphere. Water is the medium of life. People who are defending the ocean stand in the service of life itself. Finding ways to get our trash out of the ocean and to keep it out should be an extremely high priority. Putting people to work on addressing the environmental calamities we’ve caused could be a tremendous source of job creation and a natural solution to our most pressing problems. Let’s start with cleaning the beaches.
Big Pete’s Treats is a Medical Cannabis Edibles company based out of Santa Cruz, and they hold a series of annual Beach Cleanups. Here is a link to their schedule of cleanups for 2016. Pete Feurtado’s love of Cannabis and the ocean have merged in his business by getting the community involved in cleaning the coastline. It’s a great way to spend time with friends doing something that makes you feel good.
Gary Irving in his natural environment: the studio. Don’t be fooled by his adventure-machine (the ultimate van for exploring): he’s not all safaris and mud-flaps. This guy has compelling ideas about art, too. He’s a technical wizard who does things with Photoshop that make people scratch their heads with a dazed-by-jealousy smile. It has been a real treat to work with Gary while he is creating a masterful series depicting the Seven Sins as things we have done to the environment. Making art today would seem pretty hollow and shallow without considering our global contexts. Climate changes, nuclear proliferations, genetic modifications: there are plenty of concerns facing every human, and every living thing for that matter. Gary has a vision and it is a dark one but one that is full of intelligence and wit. For anything to change, we need first to face the problems confronting our times and that is what Irving is attempting in this series: it is a self-portrait of humanity’s vices on the edge of the brink.
Portraits are an engine of artistic production. In the past, only the powerful were able to afford having an artist make a portrait of them. Today, with cell phones and selfie sticks, there’s a lava flow of portraiture erupting with volcanic intensity. More people have been both photographer and subject than ever before. Portraiture is a force.
Social media is driven by portraits. A big percentage of the photos that are made every day are of people. From the covers of magazines to the profiles of social media platforms, good photos of people are more in demand than ever before.
We want to help you to look great. We want to show your friends how confident, happy, and interesting you are, these days. We want to show your clients or employers how on top of the game you are. We want to show your love how attractive you are. We want to show the world your beauty, shining from the inside.
Portraiture is a great way to affirm the good in others. We want to bring out the best in you.